Find your people
Brands discover creators. Creators explore opportunities. Start a conversation when the interests, audience and creative style feel right.
Bring your brand into the everyday stories people care about. ProvenReel is a new home for thoughtful collaborations between brands and independent creators.
Early access · English, French, Spanish, German, Italian & Portuguese


Illustration · not real profiles or campaign data
Starting with the brands we're building ourselves
A thoughtful creator partnership starts with shared interests. Build collaborations that suit your product, your audience and the way a creator naturally tells a story.
Discover creators by interests, language and content style. Build a shortlist around the people your brand could work with well.
Bring deliverables, timelines, compensation and usage rights into the same conversation before the work begins.
Keep conversations, content reviews and campaign reporting together, with sales attribution where connected data allows it.
Illustration of the workspace · not real data

1 vertical video · 30–45 seconds
You know your community. Find brand collaborations that fit your world, understand the terms from the start, and keep space for the voice people follow you for.
Explore opportunities by interests, language and content format. Apply to the collaborations you actually want to create.
See what is expected, what you will earn, when it is due and how your content may be used before accepting a proposal.
Follow your projects, feedback, deadlines and payment status without piecing the details together across different conversations.
The pictures and example opportunity on this page are illustrations, not members or live campaigns.
One clear flow for both sides of the partnership.
Brands discover creators. Creators explore opportunities. Start a conversation when the interests, audience and creative style feel right.
Agree on the brief, deliverables, schedule, compensation and usage rights. Give everyone a clear starting point.
Review the content, follow the campaign and use the available results to plan the next collaboration.
A shared place for the details that make a collaboration work — from the first message to the final review.
Designed for mobile apps and ecommerce brands.
Take a look insideThe pictures and example opportunity on this page are illustrations, not members or live campaigns.
Take a look insideLive payments, social connections, sales tracking and AI assistance depend on production integrations that are connected step by step. Every workspace screen states what is connected.
Let technology help with the busywork. Keep real people, original voices and meaningful conversations at the centre of every partnership.
We're also preparing a managed service for brands that want help turning creator partnerships into a consistent programme. Choose support around your needs and agree the scope up front.
See the planned servicesOur first pilot is being shaped around Astrara, One Body Now and Quiestra — our own brands, and a practical place to learn before opening to more partners.
ProvenReel is a creator partnership platform in development. It is designed to help brands and creators find each other, agree on a collaboration, manage the work and understand the available campaign results.
For mobile apps, ecommerce businesses and other brands that want to work with independent creators — and for creators who want relevant, clearly defined brand partnerships. Our first pilot is being shaped around our own brands: Astrara, One Body Now and Quiestra.
Not yet. You can create an account, set up your brand or creator profile and prepare campaigns. Payments and payouts open once the commercial terms are published; the platform will tell you before anything is charged.
English, French and Spanish, across the website and the workspaces. Each campaign states its own content language and audience requirements.
The planned model includes a platform fee when a brand pays a creator, with optional managed services priced separately. Rates and payment terms are not published yet and will be shown clearly before anyone commits.
Sales tracking through links, promo codes and connected stores or apps is part of the product. Attribution depends on the integration and the available data. Using creator content in ads requires explicit permission with agreed channels, duration and compensation; a collaboration does not automatically include those rights.
Creator sourcing & outreach · Campaign coordination & content reviews · Paid campaign support for Meta, TikTok & Google
Managed services are separate from the platform. Availability, scope and pricing are agreed individually and in writing.
Create your account, set up your brand or creator profile and prepare your first brief. Your next great collaboration could start with a simple conversation.
Creating an account is free. Paid collaborations open once the commercial terms are published.